Adidas Womens Climacool

Adidas Womens Climacool

Taylor Made clubs were made in the 1970's by golf fan Gary Adams. Adams was spending a lot of time on the golf course trying to improve his game, but was frustrated at the traditional Wood clubs that were available. After spending sometime considering what alternatives could be found, he developed the metal wood. Adams released his metal wood at the 1979 PGA merchandise but unfortunately it did not take off as expected. In order to convince golfers to purchase the new club, Adams convinced 47 professional golfers to use his club at that years PGA Tour. After seeing this new ground-breaking club being used by so many professionals, interest grew and sales began to sore, and by 1983, metal was the preferred material for clubs.

After the initial success with the metal wood, Taylor Made clubs fell behind the rest of the competition due to a lack of new innovative ideas to match the metal wood. There was more and more metal woods available on the market from already well established golf manufacturers, and Taylor Made no longer stood out from the crowd. But, in the mid nineties, the Burner Bubble driver was introduced. This used an innovative shaft which helped golfers swing faster without any of the extra effort required with normal drivers. This product firmly set Taylor Made on the golfing worlds map.

Today, Taylor Made is one of the industries undisputed leaders in golf equipment manufacturing and innovative design. They dominate the PGA Tour, as well as most other competitive tours due to their expertise, with their drivers and fairway woods being the club of choice for a large number of professionals. However, due to their wide ranging product line, offering clubs for golfers of all skill levels, Taylor Made clubs are just as favored by novice golfers as they are by the Pro's.

In 1997, Taylor Made was acquired by Adidas to form TaylorMade-Adidas golf. This move helped to make them one of the largest golf club manufacturers in the world as both companies were amongst the most innovative in their respective fields. A sign of the success of the two companies coming together is the production of their golf apparel range. This includes the development of their 'Climacool' performance fabrics used in golfing attire, and the '3d fit foam' in their range of shoes. They have also added golf bags, stands and golf balls to their already extensive range of products. But staying true to their roots of golf club innovation, they recently introduced Moveable Weight Technology in their golf clubs, as well as their new Rescue club which has become a huge hit.

Taylor Made golf clubs started off as one product created by an entrepreneurial fan of the game. But after taking a more business minded approach to the product, as well as continuous development of new designs and ideas, Taylor Made has become one of the biggest names in the golfing world. Their track record of success and increasing sales, coupled with their desire to develop new products, has ensured that Taylor Made will be around for a long time to come.

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Tennis Warehouse women's VLOG #49

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